5 Types of Emails Every Business Needs

5 Types of Emails Every Business Needs

5 Types of Emails Every Business Needs

Email Marketing Made Easy

I have been using MailerLite for 3 years and I told my clients to use it too. It was easy to style forms with MailerLite, so I decided to become an affiliate and help market their brand!


I had already been doing this task prior to Mailer-Lite’s offer, but when they offered me a monetary reward it was icing on the cake. Before them, I used Mailchimp for several years after transitioning from Constant Contact.


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I also used Get Response which I can’t remember why I got rid of it after about a month. The entire process of capturing emails and building a list is too important to not get it right in the beginning. You will be saving yourself plenty of headaches later on as your list begins to grow and when your website is up and running and you are generating lots of traffic.


You are going to find that many of the experts on Email Marketing and list building agree with my recommendations, after all, I get this from listening to them. I was ok with Mailchimp until a Millionaire Blogger told me this is what he uses and I wanted to be like him. Get my drift.


I did a product launch using Mailer-Lite and I loved the features so much that I began migrating all of my clients to it. The foundation you are setting up here is the building block to grow your business to whatever level you chose. So choose Mailer-Lite and you will thank me later. Toward the end of this book in the additional resources section, I will direct you to some of the resources I used to set up my lists and add my custom branding to my campaigns.


Being that this is 2021 I first take my hat off to Mailchimp. Mailchimp was recently brought by Intuit. The accounting software company. They have added some very impressive features in their paid plans. Mailchimp has always been easy to use. I stopped using them because at the time they took away some of the features I was using and I would have had to upgrade to keep them. On top of that, they would not allow me to use a list of emails I uploaded to the market. Moving forward I think Mailchimp is doing a lot better in serving the needs of the online marketing community.


So let’s get this part right the first time. Use Mailer-Lite, Aweber, or Mailchimp as your email marketing platform.


Sign Up for Mailer-Lite and Get A 30 Day Free Trial


To get started here is a list of 5 Types of Emails every business needs.


1. Welcome emails [AKA Nurture Emails, Include Content Emails]

2. Promotional Emails[ Standard Promotions, Sale Day Promotions, Affiliate promotions, etc..]

3. Thank You Emails

4. Announcement Emails [Ex. My New Video, Product launches, etc.]

5. Abandon Cart Emails [People who didn’t buy or sign up for a subscription.]


List building is a process that takes time and effort, but it’s well worth it in the end. By following the simple steps outlined above, you can create a system that will help you build a high-quality email list of subscribers who are interested in what you have to offer.


If you need help setting this up or want tips on how to improve your results, don’t hesitate to reach out to me. I’d be happy to share my expertise with you and help you take your business to the next level.


Schedule a Free Coaching Call for immediate help.


Thanks for reading!


About this author:

Shawn Williams
Shawn Williams
Shawn Williams has been a professional web developer and content creator for the past 10 years. He has helped dozens of people just like you build their website and get started making money in their own online business. You too can get a professional looking website fast, easy and with very little cash.

“We all know  someone just like us who is just starting out in business.

Feel free to share this free resource with them. 

They will thank you for it!”

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